Description
Macy’s is hiring a Search Engine Optimization Category Specialist to support organic growth through strategic planning and execution. The role partners with the Senior SEO Content Manager, site merchants, and cross-functional teams to implement on-page and off-page SEO, analyze category-level data, identify opportunities, prepare reports, and improve the e-commerce search experience. The specialist will use tools such as Adobe Analytics, Screaming Frog, Botify, SEOClarity, Google Search Console, and Microsoft Excel, and will communicate complex SEO concepts to non-SEO audiences.
