Vice President, Group Manager at M Booth

Compensation

$166,000 – $205,000/yr

Setup: Hybrid
Location: New York, New York
Type: Full-time
Posted: Mar 13, 2026

Description

M Booth is seeking a seasoned Vice President, Group Manager or a rising Senior Vice President to lead their Media team. The successful candidate will be responsible for developing and executing integrated media strategies for major client accounts, focusing on earned media in a rapidly evolving digital landscape. This includes leveraging Generative Engine Optimization (GEO) principles, managing media portfolios efficiently, setting and achieving media KPIs, and staying ahead of macro-trends. Additionally, the role involves strong team leadership, mentorship, and contributing to creative planning.

Required Skills

media monitoring
SEO/GEO tools
Cision
Meltwater
Ahrefs
Semrush
AI-tracking software
creative and strategic media counsel
presentations to executives
building credibility with senior-level client contacts
developing integrated media strategies
selling those strategies to current and prospective clients

Additional Information

Required Previous Experiences: 12 -17+ years of related professional experience.
Deep experience leading media relations teams and driving coverage across portfolio clients with multiple brands.
Preferred Qualifications: Experience as a media lead in new business pitches is preferred.

About M Booth

M Booth

integrated creative marketing and communications

The agency works with clients to develop campaigns and content, maximize earned media, lead in digital innovation, and use insights to develop ideas for the marketplace. M Booth describes itself as a collaborative mid-sized agency, born 40 years ago with entrepreneurial roots and a people-first culture. It has a presence in 32 markets around the world in partnership with Next 15.