Description
Sidetrade is hiring a VP Demand Generation to lead its global demand engine and accelerate pipeline growth across Europe and North America. The role owns the strategy and execution of multi-channel demand generation, builds and leads a demand generation team, develops account-based marketing programs, partners with Sales, manages marketing technology and budgets, and reports pipeline and ROI metrics to senior leadership. Candidates need at least 8 years of progressive B2B SaaS marketing experience, including 3 years leading demand generation at a senior level, along with strong ABM, analytics, leadership, and cross-functional collaboration skills. The role offers hybrid work in Calgary, London, or Paris, or full remote work from the United States, and includes medical coverage, life insurance, paid holidays, and career development support.
