Description
Poka is hiring a Web Strategist to own the company website's search visibility, AI-generated answer presence, conversion performance, and overall growth strategy. The role combines SEO and Answer Engine Optimization, technical SEO, conversion rate optimization, analytics, reporting, and cross-functional collaboration with content, design, development, and demand generation teams. Candidates need at least seven years of relevant experience, strong knowledge of SEO and CRO, proficiency with analytics and testing tools, and familiarity with HTML, CSS, structured data, and modern CMS platforms. The role offers hybrid work for employees within specified distances of the Québec City or Montréal offices and fully remote work for others, along with group insurance, retirement contributions, and other benefits.
