Cint

““Cint is an indispensable partner for us.””

““Working with Lucid, now a Cint company,  has helped us resolve quality misconceptions that people sometimes have of programmatic platforms like Lucid where you’re tapping into so many panels. We analysed the quality of results from Lucid versus panels used on previous projects and found it was far better,””

““There is so much valuable behavioural data available from consumers’ digital behaviors. We are glad our partnership with Lucid enables us to capture that impactful data for our clients, no matter where they are globally. ””

““For example, in this case we were able to vet participants based on their historical behavior to confirm they had relevant activity for the four key product categories. This allowed us to automatically screen them into a 2-minute survey, rather than putting them through a 10-15 minute survey to assess whether they were a good fit.””

““People are growing tired of long surveys, and there is a lot of data within online behavior that is easily identifiable without asking someone a ton of questions to screen participants and ensure they match the audience the client needs to reach. With Lucid, the only questions are in the prescreener to make sure we recruit the right people, and everything else is our technology which captures valuable passive and behavioural data that makes a real impact for our clients.””

““We also knew they would be able to capture a high quality audience by using our behavioral data tool to vet the participants based on their behavior and qualify them to participate in the study based on relevant behaviors.””

““This project was complex. After a successful pilot, the study expanded to five markets across four continents to understand the consumer journey to purchase various snacks and drink product categories. We knew that Lucid had the global scale to reach these consumers, and we knew they could do it in an economical way,””

““Cint data helps us discover who we need to target and what we need to say to them in order to position a client’s product or service in the optimal way.””

“Media planning can be very assumptive, but utilizing Lucid [Impact Measurement] provided granularity that helped reallocate resources to those audiences that can be impacted.”

“Cint’s team helped us provide the proof of the effectiveness of on-stream, in-video ad experiences with Lucid Impact Measurement. The team had a very consultative approach, which allowed us to build a compelling narrative for the client and ultimately make them look like heroes.”

““That’s the major upside from OTS. We receive push notifications for the changes as they happen.””

““The benefits in terms of performance are definitely worthwhile.””

““With the improved update time, we benefit from an increased conversion rate of about 2-3%.””

““with OTS everything is served on a platter!””

““I have to say, the integration with qualifications and quotas is brilliant!,””

““As I filter through the data, I can see that we are making an impact, especially in higher-funnel brand awareness. The learnings from Lucid’s Impact Measurement really help to enhance our creative and media strategy.””

““I find the Impact Measurement dashboard to be very comprehensive,” said Chaten.”

““Cint’s technology is best in class. We are looking forward to further integrating with Cint to gives us far better reach and more control to ensure that we are getting more completes, which means increased revenue, increased scale, and a better experience for our panelists in the Moya App.””

““It’s been a wonderful partnership. We are able to earn revenue and that is our biggest driver at the moment,””

““Our Account Team recognises that if we succeed, they succeed. It is a true partnership. We receive guidance, regular communication and the latest information to help us optimize our integration and we have multiple communication channels to make that happen,””

““It’s been a lovely hand-in-hand partnership with constant back and forth feedback loops, adjustments, and changes. Cint are always touching base with us, which has been instrumental in helping our business grow.””

““We’ve had one panelist make 600 Rand, which is easily your grocery money for a week or two if you are living below the breadline in South Africa. I have panelists contacting me regularly to thank me and ask if there are more surveys available. We are actually making a positive change in people’s lives. This is what I’m completely appreciative of.””

““With the Cint integration, we’ve accelerated our revenue growth and have created a steady stream of income,””

“The Cint team is also aligned with our goals of refining our tech, and we have been able to test and integrate the latest releases quickly, which has helped to continually innovate our tech and stay ahead of the competition. We’re looking forward to further optimizing our traffic and growing our partnership with Cint,”

“Since integrating with Cint Feed API Rewardia was able to scale our operations, grow engagement and conversion rates, and reward our panelists, all whilst receiving transparency into our performance metrics”