Lunio

“The best thing about Lunio is the simple implementation. And it’s low maintenance – you just plug it in and let it do its work. Plus, the ongoing support from the team has been great; they’ll talk you through everything. We now include Lunio as a standard part of our service offering to clients”

“In performance marketing, you’ve got to be accountable for every penny. Lunio gives us the insight and protection we need to make our spend go further.”

“Our account manager, Sofie, has been brilliant. And it’s great to see Lunio isn’t just standing still. They’re always improving the tool, and constantly adding more value.”

“Based on the savings and reallocations, we’re seeing around a 5x return on our Lunio investment. It’s essentially paying for itself five times over - and that’s just on Google. I suspect the real impact is even higher.”

“Being able to instantly validate the traffic quality from a new channel is really powerful. Lunio helps us make decisions much faster than we would otherwise.”

“Lunio has a great reputation in the space. Being UK-based, long-established, and focused on performance - that made Lunio the natural choice. We looked at a few other options, but Lunio stood out as the market leader for what we needed.”

“I always advise clients who take up the top positions in the SERPs to use Lunio’s solution. Otherwise, we’ll just be wasting 10-20% of the budget straight away on fraudulent clicks. This gives us the reassurance we need to safely scale.”

“Based on the numbers, I don’t see how using Lunio couldn’t be good value. The fee is so modest compared to what you could be saving. There’s no reason why you shouldn’t be doing it. It’s a no-brainer!”

“The implementation was super easy. Particularly for a start-up where we don’t have many team members, the speed was a lifesaver because we could get great results for our clients quickly and without a lot of work. Adam was always on-hand to answer any questions I had and got back to me straight away which really made a difference.”

“You always assume the numbers are going to be a little exaggerated. But this wasn’t the case at all – even now our clients are still seeing big savings.”

“The fact it didn’t require any dev time to set up and the rules are fully automated made it ideal for our business.”

““It means we can refine our clients’ spend so that they get the best from it. Lunio is a standalone tool that helps us achieve that more easily,” he concludes.”

““Lunio is now a valued partner of ours. We see the platform as being a necessity for online advertising on Google. Ad fraud is rife throughout most industries, which makes having Lunio in place a no-brainer. It’s great to have the protection as part of our arsenal to improve results for clients" said Lee.”

““It’s very reassuring for them. Lunio is like an insurance policy,” he comments.”

““It’s very easy to work with you guys,” Lee confirms. “The response time has been instant in most cases, so we’re not waiting around for answers to questions we need to pass on to our clients.””

“When we look at the money we save and reallocate on legitimate prospects, Lunio is a no-brainer from a financial perspective. And the increase in lead quality has enabled us to deliver stable and predictable growth across our more important marketing channels”

“Lunio has been a great asset to our PPC campaigns at Laithwaites! Having the ability to monitor fraudulent clicks and block any suspicious activity, gives us the ability to reinvest that saving into reaching genuine customers who are looking for wine. For our branded campaigns we have seen a nice uplift in CR and revenue, I couldn’t recommend Lunio enough”

“Lunio is a good solution for LAGERBOX. We save money and have seen an increase in genuine leads and traffic to our website. Lunio has helped us grow our customer base significantly”

“We tried it. It worked. It’s cost-effective, and the ongoing relationship matters. Based on the results we’ve seen in 2025, Lunio is now an essential component of our paid media strategy.”

“Attribution is always messy, but we have more confidence using Google’s full inventory knowing Lunio is cleaning the data. We can actually compare channels and reallocate budget intelligently when we see certain campaigns driving low-quality traffic. And having Debora there to review our traffic data and make strategic optimization recommendations has been a big help.”

“My initial trust in Lunio came from the webinars. Lunio was already bringing value to the table with the quality of guest experts and the usefulness of the advice provided. It’s clear to me that Lunio is genuinely invested in helping the wider paid media community through their content. And that’s what made me get in touch to set up an initial traffic audit to help investigate the issues we were seeing with inefficient spend.”

““We realized that if we wanted to scale paid traffic in a healthy way, it was time to implement a solution””

““If you don’t believe in the value of a platform like Lunio, you’re basically losing money. The only people who don’t use it are the ones who don’t understand the continually growing prevalence of fake traffic across major ad platforms.””

““Improving traffic quality was one of our main KPIs, and since implementing Lunio, we’ve seen a significant improvement. It’s been really reassuring - whenever conversations come up around traffic quality, we have a solid defense. We can confidently say we’re using Lunio and doing everything we can to protect our site.””

““The trust from seeing real experts behind Lunio made a big difference. And compared to others, Lunio was just much easier to use and more transparent””